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Toledo, OH 43615

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Mitsubishi News & Updates


Mitsubishi  Adding All Wheel Drive Lancer  SE to Line Up this Fall

Mitsubishi
  has just announced the Fall release of the new 2012 Lancer  SE that features all wheel drive. The all wheel drive has been previously featured on the Ralliart and Evolution  models. Although Mitsubishi  has yet to release official pricing information and details, Automotive News  reports that the new 2012 Mitsubishi  Lancer  SE will have the approximate sticker price of $20,000 making it an inexpensive choice for consumers seeking a sporty all wheel drive vehicle.The new 2012 Lancer  SE will also have the engine that is currently featured in the current DE, ES and GTS trims.

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Source: Auto Blog 

2011 Mitsubishi Lancer

Yoichi Yokozawa, CEO of Mitsubishi Motors North America, recently confirmed to Automotive News that a new Lancer SE will be arriving this fall as a 2012 model. The SE will feature the all-wheel drive of the Ralliart and Evolution models, but will be paired with the naturally aspirated engine found in the current DE, ES (pictured) and GTS trims.

Official details and pricing information has not been released as of this writing, but Automotive News reports that the SE will sticker for approximately $20,000. Mitsubishi says that the SE should account for 15 to 20 percent of all Lancer sales.

Adding the SE trim to the Lancer lineup is part of Mitsubishi's plan to someday sell 100,000 units in the United States again. The last time Mitsubishi sold over 100,000 vehicles in this market was 2007, when sales totaled 128,993.

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